Powering Talent Acquisition Strategy with Corporate Travel
Many business owners recognize the importance of company culture in a high-morale, productive workplace. Culture is also extremely important for recruiting talented individuals to the team. However, recent reports are showing that there are specific types of culture that can weigh on decisions more heavily. For example, travel cultures influence a company’s competitiveness, which in turn makes a company more desirable when compared to other organizations in the industry. Including this focus on travel within your talent acquisition strategy can lead to greater success in your recruiting efforts.
Travel Culture as a Factor in Talent Acquisition Strategy
As a big-picture element, travel culture plays a role in the success of a business, providing tangible results. For some, the benefit is seen in increased performance. For others, there is greater productivity and collaboration between internal groups. For any company, a well-run travel program contributes to a more favorable perception of administration and the company as a whole, leading to a more unified business culture. A travel culture also has an impact on client or consumer connections, which is why investing in a strong travel culture can positively impact a company’s bottom line.
A company is only as strong as its weakest employee, but you can avoid weak links by recruiting top individuals in your industry to fill crucial positions. It used to be that a competitive salary and good health insurance were enough to sway the decision of a potential new hire. In light of the COVID-19 pandemic and the “Big Resignation” movement of 2021, companies have to work a lot harder to recruit talented individuals. Look at some of the top expectations from job seekers:
- Personalized, flexible workspace
- Efficient and effective pandemic response
- Meaningful investments and benefits
- Prioritized employee well-being
- Alignment with personal values
When you understand that your travel culture will have an impact on your employee’s performance and job satisfaction, you can create a better, more effective program. When you see how your travel culture can deliver on each of these expectations from talented job seekers, you can improve upon your talent acquisition strategies.
Travel Culture as a Solution to Job Seeker Expectations
The current talent pool struggles to balance their desire for employment with the stress of working through COVID-19. This pandemic has changed how business is done, how contacts are made, and how easy it is to travel. For job seekers, your travel culture can alleviate these fears when you rely on the services of Rocketrip. Rather than keeping a strict, in-house and unconnected approach to corporate travel, Rocketrip opens possibilities for employees to travel comfortably, conveniently and safely, without hurting the company budget. As an added bonus, the significant costs savings presented through Rocketrip becomes a financial bonus paid out to both the company and the traveler.
Rocketrip as a Part of Talent Acquisition Strategies
Beyond the improved attention to employee choice, the options with Rocketrip allow travelers to prioritize their well-being and develop an itinerary that is flexible and conducive to the business trip. COVID notifications and restrictions are also readily available for each trip. These are undeniable benefits to an employee and should be highlighted by inclusion with your talent acquisition strategies. Contact us today to find out more about our savings program.
